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Dr. Henke is a Professor of Marketing in the School of Business Administration at Oakland University (Rochester, MI). He is also a Research Fellow at The Center for Supply Chain Management, Rutgers Business School (New Brunswick, NJ). Prior to joining the academic community, he held sales and marketing management positions during a 15-year period with several firms, including IBM Corporation, Data Processing Division, and the Automotive Division of General Automation, an international manufacturer of automated industrial processes. He has continued his association with the business world as President of Planning Perspectives, a management consulting firm he founded that specializes in buyer-supplier working relations. In this capacity, he has worked with numerous diverse organizations, including, among others, Boeing, BP, Chrysler, Cisco Systems, GE Healthcare and General Motors. See “Our Clients” for a complete list.
Under Professor Henke’s direction, Planning Perspectives conducts the Annual North American Automotive OEM-Tier 1 Supplier Working Relations Index® Study, a study of the working relations that exist between each of the six major North American OEMs (Chrysler, Ford, General Motors, Honda, Nissan, and Toyota) and their Tier 1 production suppliers. The Study’s annual OEM-Supplier Working Relations Index® (WRI®), which is based on suppliers’ experiences with each OEM in over 1200 buying situations, has become the benchmark measure of OEM-supplier working relations in the automotive industry.
Prof. Henke has given numerous presentations in the United States, Europe, and Japan on supplier relationship management and purchasing-related topics. His papers have been published in a variety of journals, including the Sloan Management Review, Marketing Letters, Industrial Marketing Management, International Business Review, Journal of Operations Management, Journal of Product Innovation Management, Journal of Business Strategy, Journal of Business and Industrial Marketing, Business Horizons, Journal of Marketing for Higher Education, Journal of Marketing Education, Systemica, Systems Research, and the Journal of Purchasing and Materials Management. He has received several Best Paper awards, including from the Journal of Business and Industrial Marketing for proving that a company’s price reduction pressure does not impact supplier trust of the company.
When Prof. Henke was faculty advisor to the Oakland University American Marketing Association Student Chapter, the Chapter won the coveted International Student Chapter of the Year Award, besting over 430 student chapters from colleges and universities throughout North America.
His degrees include a B.A. (physics) from Eastern Michigan University, a M.S. (radiological physics) from Cornell University, and a M.B.A. (Advanced Management Program) and Ph.D. (marketing) from Michigan State University. While at Cornell he was the recipient of a Sloan-Kettering Fellowship. He has also received several automotive industry research grants from the MIT International Motor Vehicle Program.